VILLALVAZO CLERICAL SERVICES
Villalvazo Clerical Services is a business that offers taxes to everyone. Since doing taxes can often be a stressful time for people, I tried to incorporate certain things within the visual design which would be appealing to the common crowd. In choosing a color palette I went with a dark blue because I wanted people to get a sense of calmness when looking at the design. I then decided to go with a yellow-orange. This would symbolize the warm and welcoming aspect of the company.
When designing a logo I decided to go with something abstract and simple. I think the visual look of the logo it would give off a professional appearance compared with local competition. When choosing a slogan I picked the qualities which were most important to your business.
For the typefaces in the logo, I went with Gidole and Shree Devanagari 714. I feel like these fonts work well together giving the logo a simple yet elegant look. My goal was to be sure that the visual identity of your business looked professional and elegant. I also wanted to be sure that the look of your business was simple and attractive for people who decide to choose you for tax preparation.
Portfolio website
For this assignment, the goal was to make a website portfolio for a contemporary artist that utilized the Wix platform. An original logo was created within the site platform. Included in the site is a biography, gallery, and sources (for where the pictures were taken from). I chose to do Mary Blair because of work for Disney and the Disney Parks. She is most recognized for her work on the Disneyland attraction It’s a Small World. Blair has also done concept art for a variety of classic animated movies like Cinderella, Alice in Wonderland, and Peter Pan.
On each page within the gallery, I kept a consistent look. The background of each gallery page includes an image from that particular film within the background. The orange stars that are within the logo can also be seen throughout the site to add a magical touch.